Visual identity update.

Like many small, innovative businesses in Oil and Gas, CannSeal have spent over a decade developing their technology. Now, in early commercialisation and with increasing market interest, they wanted to refresh their brand platform to help grow the business at this critical time.

Working closely with the team at CannSeal we carried out a business review which identified the advantage of introducing a new brand architecture. As a result, we developed ZonalSeal and IntegritySeal - new product sub-brands based on the application of their technology. These enable the company to communicate the value of their capabilities more effectively to customers, aligning their technology to the challenges their customers face. 

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Once the brand strategy was in place we brought together content and creative to deliver a range of touch points for the business.

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We continue to work with CannSeal to support their ongoing marketing and communication requirements.