Case study - CannSeal AS
Like many small, innovative businesses in Oil and Gas, CannSeal have spent over a decade developing their technology. Now, in early commercialisation and with increasing market interest, they wanted to refresh their brand platform to help grow the business at this critical time.
Working closely with the team at CannSeal we carried out a business review which identified the advantage of introducing a new brand architecture. As a result, we developed ZonalSeal and IntegritySeal - new product sub-brands based on the application of their technology. These enable the company to communicate the value of their capabilities more effectively to customers, aligning their technology to the challenges their customers face.
Creating new messaging for the company we brought together content and creative to deliver a range of touch points.
Overall our initial work with CannSeal included:
Business discovery & review
New brand architecture - creation of ZonalSeal & IntegritySeal
New visual identity development
New core messaging & content
Website design and development
We are delighted that CannSeal have chosen to continue with us to support their ongoing marketing activity. Each month we support the company with:
Increased media engagement
Press release production