Brand awareness communications campaign

For Offshore Europe 2019, Neodrill wanted a brand awareness campaign which communicated three key aspect of their CAN technology; Greener, Safer, Smarter.

With four summer media interns in the company for 1 month, we project managed their development of a Greener, Safer, Smarter animation. This core animation then formed the foundation of a wider campaign we planned and deployed for Neodrill, extending the initial creative for use across selected digital and out of home advertising platforms.

A strategic LinkedIn campaign ran alongside this. Splitting the main animation into three sub-animations, focused on one of the value points we targeted each video to a relevant audience sector in Aberdeen and Stavanger.

 

During the 2 weeks of the campaign and subsequent 2 weeks we saw a XX% growth in followers of Neodrill on LinkedIn.

Client /

Neodrill AS, Stavanger

 

Services /

Communication campaign planning

Project Management

Media booking

Advert design

LinkedIn advertising

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