Brand & Strategy
We can help you unlock your brand’s potential with audits, insights, messaging, and go-to-market strategies that resonate with your audience.
Looking for an unbiased view on your brand? An audit can uncover weaknesses, hidden opportunities and identify quick wins. Get actionable insights to fine-tune your marketing direction and stay ahead in a dynamic market. Equally, if you’re looking for a clear snapshot of how your competition are going to market then we can take an objective view and give you the insight.
Is it time for change or update? If you want to redefine your brand then we create a solid foundation that defines your brand strategy. This underpins your wider marketing efforts, ensuring consistency across all touchpoints.
Are you all singing off the same sheet? Is your brand narrative confused? Or are you struggling to clearly communicate the complexity of what you do? We can shape your narrative, creating a clear connection with your audience through compelling and authentic messaging.
What is the right formula for success? We help you assess the competitive landscape, identify your USP and create a strategic roadmap which you can implement internally or with in collaboration with us.
Do you have a premier product which you want to elevate? Do you want to distinguish a certain aspect of your product portfolio? From naming, to product brand identity, we can help you develop the right product brand strategy and approach.
Map out a clear and effective launch plan. Whether it’s a full corporate rebrand, which needs to be rolled out, or a specific product launch, which needs to reach a targeted audience, we ensure a well structured, planned and activated launch.
“Project Neon really understood what we wanted to achieve, to bring back the positive brand equity we believed the Ocean Installer name still carried, but with a fresh new look that really reflects our future in all offshore energy markets. Despite our extremely ambitious timeline, Project Neon worked closely with our re-branding team and delivered the brief on time, with an overall design that has been instantly embraced by all at Ocean Installer and very well received in the wider market.”
“Our ambition was to create a clean and clear profile which was both unique and which accurately communicated who were as a company…Project Neon impressed us with their energetic approach. With drive and dedication they guides us through the process and delivered a profile which will be our identity for the future.”
“We knew our brand needed a refresh, but we didn’t want to lose the identity we’d built over the years. Project Neon struck the right balance – modernising our look, sharpening our message, and delivering tools we could use straight away. The new website and assets have helped us present Keystone with more clarity and confidence across every channel.”
Looking for more integrated support?
Build the ultimate connection and work with us on an ongoing basis, at a set monthly cost, based on your own business needs.
Brand & strategy
A new visual identity for Ocean Installer as they reclaimed the name and their position as a global marine construction contractor.
Learn how we helped Keystone in their brand evolution with refined design, focused messaging, and a unified digital identity that powers business growth.
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